Coming back home after a long tiring day of conquering to-do lists, giving stellar presentations, and producing results that can only inspire awe, is one of the best feelings in the world. All your comfort found when sinking into that soft couch, that sense of belonging in the photo frames hanging on the walls, and a peace, knowing that this space is entirely yours. And for this reason exactly, the kind of decor you pick for your home can make or break this moment for you.
But settling for just any decor that might tickle your fancy is not enough these days. Picking brands that not only give the kind of luxurious designs, but also are made from sustainable materials, and give their artisans the due respect they deserve, are the brands you must have on your wish list. It’s 2024, after all!
To help you out, here are 7 women-led décor brands, with unique designs and high-quality, that are about to become your new one stop destinations.
1. Arisaa by Ashka Shah
If you have the soul of an artist, you might want to decorate your home with artwork that is beyond the paintings on the wall. This is where Arisaa comes in with its unique pieces that are designed by local Indian artisans. ARISAA is a brand that creates art-inspired furnishings from sustainable materials like jute, bamboo, and wood.
You can find soothing rugs like Ashore (Rs. 28,000) that brings the ocean to your dining room or Sand & Shore (Rs. 70.700) that gives you a feeling of tranquil oasis. You will also find one of a kind furniture pieces like Rizona mirror (Rs. 33,990) which is inspired by the canyons of Arizona or City Cross (Rs. 38,000), which would add pop of color into a neutral space.
Price range: Rs. 10,000 to Rs. 70,000
2. Amouve by Ami Sata
Searching for the bed linen that you might find in luxury hotels like Taj? Well, AMOUVE is the brand for you. Made from organic cotton that is directly sourced from farmers, this brand brings you high quality mattresses, sofas, beddings, bath linen, cushions and more in soothing colors and tones.
Not only would you feel maximum comfort from the fabric that is so carefully made, you can rest easy knowing that this home decor brand has made quite an impact on the environment as well by saving 99,52,417 gallons of water in the making of these products. And they provide humane conditions for the workers too. Plus as we mentioned earlier, the beddings and bath linens by this brand are also sourced by Taj Hotels. The only thing that would make them beyond the perfect choice would be if they shipped their High Thread Count Bedsheets: Fog (Rs. 8,999) or Bath Robe (Rs. 3,800) internationally. Oh wait, they do!
Price range: Rs. 1,000 to Rs. 70,000
3. Pinklay by Daisy Tanwani
For the sunshine-bright women, who are bored of the minimalism that is found everywhere, Pinklay will add some personality to your décor. Here you will find fabrics made of vibrant colors, natural dyes, and insightful designs by the local artisans of the country. The story behind it goes that Daisy Tanwani, an avid traveler, would find beautiful, unique traditionally crafted pieces, with a tiny “Made in India” label, everywhere but in India. And, she decided to change that. Pinklay currently has a team of 1000 artisans, half of whom are women. And they are creating an impact with the use of sustainable materials in their products.
Pinklay offers bed sheets, bath linen, furniture, rugs, tableware, decor items and more. You can ship an item to any corner of the world where your friend or daughter lives, as a gift so she can have a taste of home. Some of the most popular items include The Firoza Block Printed Cotton Bedsheet (Rs. 1,799), the Hot Chocolate Ceramic Coffee Mug (Rs. 998) with the cute deer print, and Autumn Wonder Solid Wood Ottoman (Rs. 4,999). You must also check out their cute benches that would give your living room a traditional and stylish lift.
Price range: Rs. 500 to Rs. 17,000
4. Junekeri Homes by Sudha and Ayessha Gurung
Created by a Mother-Daughter team, Junekeri Homes to give you an opportunity to turn your home into a living storybook. With unique designs, and locally sourced materials, this women-led brand brings you pieces that have a story behind them, inspired by the culture history of the region that the product originated from.
Away from the whirlwind and ever changing trends, Junekeri Homes’ timeless classics are built with traditional carpentry and are sturdy enough to last a long while. The Raiza cushion (Rs. 1,400) in black, the Dhir Throw (Rs. 8,500), and pieces from the Himalayan Luxury collection like the Chhepu Handmade Cabinet in gold, are some of the bestsellers that are proof that the skills and the time taken to create these is unmatched.
Price Range: Rs. 1000 to Rs. 10,000
5. Amber Stitch by Aditi Patwari
All nature-lovers can make a nest in the inventory of Aditi Patwari’s Amber Stitch. A carousel of designs that include flora and fauna, or simple geometric patterns, this home decor brand offers pieces for nearly every surface of your home from the floor to the bed, to the walls. Started in 2016, Amber Stich is a homegrown brand focusing on the amalgamation of sustainable and statement.
With quirky and high quality items made of premium hand-woven textiles, like the Noir Tropical Palm Cotton Breadspread (Rs. 12,999 ), Majestic Indigo Table Runner (Rs. 4,500), and The Green Enigma Artwork (Rs. 1,400), the brand brings harmony to a living space with earthy muted tones.
Price range: Rs. 2,000 to Rs. 10,000
6. Sirohi by Gauri Malik
Sirohi is a WFTO-certified (World Fair Trade Organization) brand that offers organizer baskets and trays, furniture like tables, chairs, and trunks, and decor items such as candle stands and mirrors. This woman-led brand provides income opportunities for women artisans from five states. Being all about sustainability, they are responsible in their consumption, production as well as material sourcing. Not only do they look after their employees, they also put their customers first by offering wholesale prices on some of the bestsellers.
This home decor brand’s vision statement talks about how they want to help the artisans bring a change by the means of their precious craft. And you can see that from the small products like Monochrome Cotton Mini Charpai (Rs. 1,500) to accentuate your table decor to The Garden of Dreams Daybed (Rs. 58,500) to add traditional Indian charm to your lawn.
Price range: Rs. 1,500 to Rs. 20,000
7. Vasasa By Divya
Vasasa, an upcoming home furnishing brand from Gurgaon by Divya, is a go-to online store for bedsheets, bed covers, dohars, and quilts. The light colors bring a sense of peace while the soothing patterns and prints give you a feeling of openness. All the pieces are made by handblock printing, meeting aesthetics with precision.
The artisans make sure to use azo free dyes on fabrics made with cotton or muslin cotton. Their Blue Poppies Cotton Bedsheet (Rs. 3,150), Solid Coral Blue Cotton Bed Cover (Rs. 4,250) and Coco Palm Muslin Dohar (Rs. 2,250) are sure to become your new favorites the moment you feel the comforting quality of the fabric.
Price range: Rs. 2,250 to Rs. 5,250
You and your home deserve the best, but so does our planet. With upcoming home decor brands like these led by women entrepreneurs, you do not have to sacrifice on quality or designs while being conscious of your purchases. You can sleep easy, knowing your luxurious and peaceful home is also saving the planet, when you buy from women-led, sustainable brands like these.
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